EDUCATIOn

I'm a recent UMass Amherst graduate with a custom-built degree in Graphic Design and Marketing Psychology, made possible by the innovative BDIC program. I designed my major to fuse compelling visuals with audience psychology and strategic marketing. My goal is to provide a complete creative approach for clients who are looking for work that is not only beautiful but also intelligent and results-driven.

MY APPROACH

Psychology: To understand the "why" and ensure the design connects on a deep emotional level.

Marketing: To provide a strategic framework that is goal-oriented and effective, not just beautiful.

Design: To execute with craft, translating strategy and emotion into compelling visual solutions.

I’m more than a designer; I'm a creative partner who brings a complete, thoughtful approach to every challenge.

Maximising Opportunities

That belief is what fueled my journey at UMass. It pushed me to:

  • Transform the Entrepreneurship Program’s social media, creating content that truly connected with students and became the highest-performing for two straight years.

  • Step up in the high-stakes environment of UMass Athletics, delivering creative that mattered for crucial NCAA games.

  • Pour my energy into my BDIC program, single-handedly overhauling its marketing strategy to build a legacy for future students.

I don't just take on projects; I invest myself in them. I am looking for more than a job—I'm looking for a mission where I can invest my passion and deliver results with a team that values both bold ideas and the purpose behind them.